Persuasion Techniques - Cutting Edge Research into the Psychology of Persuasion

THE Secret Of Secrets!

secret

Here is THE secret of secrets about entrepreneurs and salespeople who create and attract great wealth!

With relative ease, and are sought after by other wealthy entrepreneurs, executives, and investors who are eager to do business with them!

These “super entrepreneurs” may not be able to find their car keys, keep their offices free of overwhelming clutter, read balance sheets or turn on computers!

What they don’t know would shock most people!

Their personality flaws and personal dysfunctions would keep teams of psychotherapists gainfully employed!

secret1

But one thing is true of virtually every single one of them!

They are unabashed, unashamed, irrepressible promoters!

They are salespeople who know how to sell and do so day in and day out, and understand and usually keep their hands on their or their businesses marketing.

They are first and foremost marketers!

Frankly if you have emotional hang-ups about sales and marketing, don’t “like” it, are convinced you aren’t good at it, and refuse to hunker down and get good at it, I just don’t see much hope for you when it comes to building real wealth!

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If you know marketing you are in the ultimate power position!

Arnold Schwarzenegger got a part he wanted, over the strident objections of the director, because the studio heads knew no other star knew how to promote a movie like Arnold! They told the director if it’s you or him who has to go, it will be you!

That’s how it works in the real world!

The least dispensable person with the most power is the person who can bring in money!

The Apprentice became an astounding TV success and, behind the scenes, an enormous financial success for NBC, Mark Burnett, and Donald Trump not only because it was a great show (it was) but more because Donald Trump is an incredible, relentless promoter!

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Every successful entrepreneur, salesperson or business person I know who has “money magnetism” ALSO has exceptional marketing prowess!

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8 Responses to “THE Secret Of Secrets!”

  1. JJ Jalopy says:

    DUDE! You’ve just told me the SECRET of SECRETS!!!

    You’ve just let it out, just like that, on your blog.

    I wonder what SECRETS you’re holding back that I’d have to pay you for? I bet they’re the most SECRETIVE SECRETS in the world!

    I jest.

    Cool post! Most of my clients HATE the idea of marketing themselves or their service, making calls, finalizing prices and rates. A lot of my work is concerned with seeing marketing or “selling” as a way of helping as many people as possible. A tough reframe for many, I’ll confess.

    JJ

  2. Darryl Pace says:

    Sales rule! Great post. Eye-opening too. I was wondering what the “secret” was as I was reading. I guess I knew that great entrepreneurs are great salespeople, but I hadn’t thought about it being the characteristic that is true of pretty much all of them. Great info.

    Health, Fitness — Darryl Pace
    Fitness Product Review

  3. Lynn Lane says:

    Duane,
    You’re so right. It’s all about the marketing. It’s like the build up to the Big Prize Fight.

    Lynn
    http://www.Warriorofsuccess.com

  4. Look at Don King! I know that as I get more comfortable at promoting myself things get better business wise. I don’t actually promote myself but promote what I do by being enthused about it. I’ve tried to tell your secret to talented people I know who aren’t making the money they can but they are not cool with the idea of promoting themselves or their work. Too bad for them!

    Anthony
    http://www.anthonylemme.com

    Anthony

  5. John Ho says:

    Duane,

    Great Post!

    Golden Rule: “Whoever has the gold makes the rule!”

    Nothing happens until someone sells something. And before something is sold, we need product or service promotion done ahead of the sale.

    John Ho
    Numerology Expert Helps Understanding Personality for Better Influence & Persuasion (WordPress Blog)
    Numerology Expert Birthday Numeroscope (Vox Blog)
    Numerology Expert Helps Understanding Personality for Better Influence & Persuasion</a

  6. Pam Schulz says:

    You’re right. Learning to let rejection roll off of you is easier said than done – but oh so important!

    Pam
    Invest in Your Future

  7. Chiriqui says:

    Epic, thanks for posting!

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